Our Competetive Advantage

Thank you for the opportunity to present my marketing plan for the sale of your home.  You have many choices and I would like to acknowledge your astuteness in considering me to represent you in the sale of your home. 

There are many reasons for choosing me as your agent, and below are just a few of the top ones that my clients have found to be true.

1. *** I am a leading cutting edge internet realtor that can drive traffic to your listing***
As 80% of all home searches begin on the internet, the internet is now one of the best sources of advertising your home.  I spend thousands of dollars and many hours each month on search engine optimization, online directory listings, and pay per click advertising.  I can target specific traffic types and guarantee your home is exposed to the online community. 

2. Personalized boutique service – Your account means a lot to me and your referrals are the life blood of my business.  You can rest assure that I will do everything in my power to see that your home is professionally represented and that you are satisfied with the outcome of our transactions.

3. Professional sales training – This is the number one most effective way to get your home sold.  The bottom line is that the skill of your agent is critically important.  You will be happy to know that I spend thousands of dollars every year to provide you with cutting edge sales tools and techniques.

4. Professional marketing – I have a team of professional design and photography experts that insure that each and every marketing piece I put out is clean and effective.  Your home will look like a million dollars when I represent it.

5. Expert Negotiator – As a third party, I will expertly negotiate on your behalf un-emotionally to get you the best possible outcome.  It is common for me to net you $5,000, $10,000, or even $20,000 more to your bottom line.    This is where I really earn my keep and in most cases the commission that you pay me if often equal to or less than your savings.  It really doesn’t cost more to hire a professional when we talk about the huge return on your investment.  Investing in my services is a wise choice. 

6. Experience you can trust – I have over 8 year in the business and I am a licenses broker and business owner.  I am experienced in all types of residential real estate from estates to multifamily properties with everything in between.  I have the highest level of accountability and the power to make things happen.  Experience like this is crucial in knowing the market, trends, strategic buying and selling and getting the job done!  That’s the kind of experience you need! 

7. Cost saving without sacrificing quality – I have worked for 3 of the largest real estate brokerages in this area.  I can honestly tell you that they added significantly in terms of cost and they provided very, very, little benefit.  Because I have an efficient company, I am able to pass on a 10% to 15% savings to you.  In most cases that amounts to $2,000 to $4,000.  Furthermore, I will not charge you a penny until your home is sold and the job is done!!!

8. Superior Insurance Coverage - My million dollar policy is top notch held by the largest carrier in California, an A rated company.  In addition, the policy actually extends to you the seller for a term of 6 months for $25,000 of Errors and Omissions insurance. None of the larger firms provide this type of coverage.  A lot of sellers find comfort knowing that my company is stable and provides for a rock solid foundation with a great shield against liability.  As part of my coverage, I have a team of lawyers available to speak to regarding any transactional issue.  When you hire me, you get a great team of legal and real estate experts.

9. Technologically advanced brokerage – I have over $30,000 of advanced computer equipment, programs, and a team of experts that will deliver some of the internets best, most effective tools for buyers and sellers.  Visit my website at www.JDanielRealty.com

10.  Performance Guarantee – My company offers a performance guarantee.  In this Package, I have outlined the services I will provide you in return for your listing commitment.  If at any time you believe that these duties are not being performed, simply call me and it will be rectified within 48 hours.  If I do not perform as agreed, I will cancel the listing at your request. You have nothing to loose!


These are just a few of the many benefits that I will provide you when you choose me to sell your home! My goal is to give you the tools and information necessary to make the right choices when selling your home.

Thank you again for the opportunity to serve you.

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